I am not someone who usually follows any sports, but when they announced that Super Bowl LII would be in my hometown, Minneapolis, I knew that this year would be different. I didn’t sit down to watch any games but I always made sure I knew how the Vikings were doing and who would make it to the game here. This week has been insane with celebrities, security, press and traffic. I know that most people have never experienced having such a huge event in their city so I wanted to share it with all of you.
This is the most urban Super Bowl of all time. Most stadiums are on the edge of a city but our US Bank Stadium is almost directly in the center of downtown. This meant that the ten day party, Super Bowl Live, has to be in the streets in the heart of Minneapolis. Luckily, or not so lucky, for me, I live just a few blocks away from where this was happening. I watched them set it up and transform my home into the biggest party I have ever seen. Live music, dozens of food trucks, ice sculptures, bars, games, merch, celebrities, tourists; it was kind of overwhelming the first time we walked through it.
Super Bowl Live was not the only thing going on this week. The Mall of America was the main location for all media coverage including: Sirius radio, ESPN, Fox News, CNN. It was where most interviews and press coverage came from. Walking around the mall on my bi-weekly shopping trip was pretty weird, not only were there the normal mall security but also police and the volunteer event security along with body guards for anyone that was getting interviewed.
Justin Timberlake was also in town all week. He did his album release party at Paisley Park, his birthday, and will be performing the halftime show. He also snuck around target signing albums and doing giveaways. I was also pretty excited that he got his birthday cakes from my personal favorite bakery, Angel Food.
Since Prince was a Twin Cities resident, his memorabilia was displayed everywhere and his music was the soundtrack of the week.
Overall, this was a great experience and I feel lucky to have been a part of it but I am ready for life to go back to normal. Living so close to the action has been eventful but I want to be able to walk out of my building without immediately being engulfed in the action. I want my downtown back. But, if they decide to come back in the next few years I would be more than happy to welcome everyone back to the Bold North of Minneapolis.
Thank you so much for reading.
See you Tuesday